The Yokohama Rubber Company, Limited, a renowned tire manufacturer, is headquartered in Tokyo, Japan. Established on October 13, 1917, the company originated as a joint venture between Yokohama Cable Manufacturing and B.F. Goodrich. It has since grown into a major global player in the tire industry.
Key Company Information:
- Industry: Manufacturing
- Revenue: US$5.93 billion (2022)
- Operating Income: US$483.69 million (2022)
- Net Income: US$325.38 million (2022)
- Number of Employees: 27,222 (as of December 2021)
Historical Milestones:
- 1917: Yokohama Rubber Company founded.
- 1920: Inauguration of manufacturing facilities in Hiranuma, Yokohama.
- 1937: Introduction of the “Yokohama” tire brand.
- 1969: Expansion into the United States with the establishment of Yokohama Tire Corporation.
- 1974: Launch of the Yokohama Wheel brand.
- 2007: Establishment of Yokohama India.
- 2016: Acquisition of Alliance Tire Group for $1.18 billion.
- 2022: Acquisition of Trelleborg Wheel Systems for 2.1 billion euro, marking the largest acquisition in the company’s history.
Sponsorship and Motorsports Involvement:
- 2015-2020: Main sponsor of Premier League football club Chelsea.
- Official tire supplier for IMSA GT3 Cup Challenge, World Touring Car Championship, and Japanese Super Formula.
- Longstanding official tire supplier of the Macau Grand Prix Formula 3 Intercontinental Cup race.
- Active involvement in American motorsports, including ALMS, Red Line Time Attack, Nitro Rallycross, and Stadium Super Trucks.
Logos:
- 1917-1976: The original Yokohama Rubber logo, first appearing in the Tokyo Asahi Shimbun newspaper.
- Since 1977: Adoption of a modern, dynamic logo reflecting the brand’s evolution and growth.
Wheels:
- Yokohama Wheel brand established in 1974.
- Produces Advan Racing, AVS, and Kreutzer wheel brands for various applications ranging from performance motorsport to luxury.