Jayco: Company Overview

Jayco Inc., a subsidiary of Thor Industries, is a renowned American manufacturer of recreational vehicles (RVs). With a diverse product line that includes pop-up camping trailers, conventional travel trailers, toy haulers, and motorhomes of various classes, Jayco is a key player in the RV industry. Notably, a significant portion of its workforce hails from the Amish and Mennonite communities in Indiana.

History and Growth:

  • Founded in 1968 by Lloyd and Bertha Bontrager, Jayco started in a humble setup of chicken houses and a barn.
  • Lloyd Bontrager innovated a unique trailer fold-down system in 1967, propelling the company’s initial success.
  • Despite challenges during the energy crunch of the 1970s and gas price hikes in the late 1980s and early 1990s, Jayco emerged as a major RV manufacturer.
  • Tragically, Lloyd Bontrager passed away in a plane crash in 1985, after which leadership roles were assumed by his wife Bertha and sons Wilbur and Derald, with Derald Bontrager as the current president and CEO.
  • Jayco’s acquisition history includes Entegra Coach (2008), Starcraft RV (1991), and Highland Ridge (2014).
  • As of 2016, Jayco manufactured approximately 50,000 RVs annually and celebrated the milestone of producing its 1 millionth RV.

Corporate Acquisition:

  • In July 2016, Jayco was acquired by Thor Industries for $576 million.

Key Models and Innovations:

  • Jayco is best known for the Jay Flight model, introduced in 2001 and consistently the top-selling travel trailer since 2005.
  • The Jay Flight lineup expanded with the Bungalow model and features Goodyear tires with Durawall technology.
  • Jayco was the first to offer a Gold Medal Green Certified RV.

Current Model Range:

  • Offers a variety of models including Hummingbird, Jay Feather, White Hawk, Jay Flight, Eagle, North Point, Pinnacle, and various Toy Haulers and Motorhomes.
  • Motorhomes span Class A, B, and C, featuring gas and diesel options and utilizing chassis from Ford, Mercedes-Benz, Ram, Chevrolet, and Freightliner.

Sustainability Efforts:

  • In 2010, Jayco achieved 100% green certification for all products, focusing on sustainable manufacturing processes and materials.
  • The company’s recycling program has been effective since the 1980s, leading to several awards and recognitions.

Awards and Recognitions:

  • Received accolades including the RVDA Titan Award, Trailer Life Readers’ Choice Awards, and Quality Circle Awards.
  • Jay Flight maintains a record as America’s bestselling travel trailer for over a decade.

International Presence:

  • Jayco expanded internationally, collaborating with a UK-based company in the 1970s and establishing Jayco Australia Ltd in 1975, which quickly became a market leader in Australia.

Jayco Travel Club:

  • The company fosters a sense of community among its customers through the “Jayco Travel Club,” offering organized vacations and local chapters known as “Flights.”

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